designer
Cruise Line App Prototype →
LEAN Design, Prototyping
Given only ten weeks to research, define, design and build a functional prototype, I assembled a focused team, and we moved with speed to design a differentiated experience and build this mobile app.
Games Screen
1
problem
- My Innovation lab was asked to demonstrate a new concept to cruise-line execs.
- This customer needed to believe we could envision the opportunity and move with speed.
- We had only ten weeks to define and build a prototype.
- We did not receive any requirements.
2
solution
- Assembled a and led small, LEAN team.
- Gathered rapid contextual research.
- Designed a cruise-line app for passengers.
- Built a functional tablet prototype to sho executives.
3
impact
- Helped open a $100 Million sales pipeline.
- Customer asked us to train them in our innovation processes.
- Teams across our company asked us to help them create a similar innovation lab and teach them our envisioning processes.
